Marketing, Communications and Partnerships Officer

Cambridgeshire Football Association

Closing: 20/12/2021

The role is part-time (20 hours per week) and is fixed term to cover maternity.
To apply visit https://bit.ly/CFA-Marketing-Vacancy-21

The main duties of the role are as follows:

Maintain control over the Cambridgeshire Football Association brand.
Provide local marketing and communications support to dedicated FA campaigns.
Oversee the Cambridgeshire Football Association website and social media accounts, ensuring they remain a central resource for the dissemination of information to all stakeholders.
Co-ordinate the publication of the Cambridgeshire Football Association printed/digital material.
Develop links within the local media to ensure that there is regular coverage of the Cambridgeshire Football Association activities.
Expertly and effectively manage incoming media requests.
Proactively protect and promote the reputation of the Cambridgeshire Football Association within the media.
Provide marketing and communications support and advice to clubs and leagues.
Review the Cambridgeshire Football Association branding and visual imagery ensuring consistency across all media.
Review the Cambridgeshire Football Association internal and external publications to ensure consistency of message and maximise efficiency.
Maintain a picture library and a record of all published articles.
Work with the Commercial Director to identify, approach and conclude partnership agreements with organisations in the local/regional business community, ensuring such agreement do not conflict with central FA partnerships.
Ensure formal contracts are in place with all partners, whether commercial or non-commercial.
Manage new and existing commercial and non-commercial partnerships to ensure mutual expectations are delivered.
Ensure renewal negotiations are started well in advance of all agreements’ expiry dates.
Support a programme of public events, particularly Cambridgeshire FA League and County Cup finals.
Manage customer excellence programmes.
Undertake relevant market research to identify progress and highlight areas for priority action.
Ensure all communications via social media with under-18s are in line with the safeguarding use of social media policies.
Support messaging so that under-18s and adults at risk in youth and open-age adult grassroots football know how to report concerns about their wellbeing.
Ensure the Cambridgeshire Football Association has a planned approach to youth engagement and demonstrates it can communicate in a child-friendly manner with under-18s.
Listen to and consult with under-18s on their experiences of grassroots football as part of the Cambridgeshire Football Association youth engagement strategy.
Utilise the feedback from under-18s and adults at risk to enhance the experience and fun and safety in grassroots football.
Ensure the Cambridgeshire Football Association promotes safeguarding through its communication channels, signposting policy, procedures, advice, guidance, and information for youth and open-age adult grassroots football with 16/17-year olds and disability football.
Provide the highest level of customer excellence to support volunteers across all FA Technology systems (FA Events, Whole Game System, Matchday app and Full-Time).
Use national and local customer insight to drive delivery of the Cambridgeshire Football Association Business Strategy.
Contribute to ensuring that safeguarding and equality are embedded throughout the Cambridgeshire Football Association and grassroots football.
Execute tasks as required to meet the Cambridgeshire Football Association changing priorities