Faye Holland

Chair of Cambridgeshire Chambers of Commerce
Founder and Director of multi-award-winning PR and Marketing consultancy, cofinitive

A prominent and highly regarded figure in Cambridge’s business community, Faye is known for her ability to influence and connect on multiple levels.

After a 20-year career in tech marketing – spanning roles in both startups and large corporations – Faye founded cofinitive in 2015. This multi-award-winning PR and marketing consultancy is dedicated to telling the stories of innovative and disruptive businesses, from early-stage startups and scaleups to established corporates, with a strong focus on technology and innovation.

Since January 2025, cofinitive became part of Cambridge Management Consulting. Faye now holds dual roles as Managing Partner for Client PR and Marketing and Managing Partner for the Cambridge office.

Faye is also widely recognized as the founder and organiser of the prestigious #21toWatch Technology Innovation Awards. Additionally, she co-hosts the Cambridge Tech Podcast, a platform that delves into all aspects of technology from the UK’s leading tech hub

Beyond her work in PR and technology, Faye serves as Chair of the Cambridgeshire Chamber of Commerce Board, where she plays a vital role in promoting the region’s economic and inclusive growth.